Aug 072015
 
Customer Centric Culture – The Trust Factor What is it that successful business people get about being “customer centric”? A not so subtle element of doing business today has to do with Trust. My conversations with other international traders most always mention trust in the conversation. How do I trust the people I’m doing business with? How do I trust the product that is being presented? “If building relationships is the key to sales success, then trust is the foundation.” The answer is in building relationships. Markethive enhances relationship building through social interaction. The perfect “Social Marketing” environment Stephen Hodgkiss, in his article How to Create a Customer-Centric Culture states, “The companies that get it are customer-centric. They put the customer at the heart of decisions, ideas, marketing, system design and more.”   Posted by Stephen Hodgkiss on August 03, 2015 – 2:53am https://markethive.com/stephenhodgkiss/blog/how-to-create-a-customercentric-culture#.VcS0BJO350w They Build Trust I have included a 2007 article by Barry Farber that addresses the Trust Factor successfully. “Win your customers’ faith by learning the 5 key components of trust.” This story first appeared in the March 2007 issue of Entrepreneur. The Trust Factor If building relationships is the key to sales success, then trust is the foundation. Ask any top sales performer what factors contribute to their success, and you’ll hear that building trust is vital in their dealings with customers. But how do you build trust? Usually, it’s the little things you do over time that make the difference. I call this establishing the T.R.U.S.T. factor. The following five strategies will help you form strong relationships and long-term success with not just your customers, but also everyone you surround yourself with. 1. Truth: We can do many things to lose business: not deliver on time, not communicate effectively, not follow up. But from your customers’ point of view, lying is the number-one way to lose their trust and business forever. I’ve been in many situations where I know that the answer I give the customer will jeopardize the sale, but I’ve found that sometimes you lose the battle and end up winning the war. In the long run, you’ve built your relationships around being bone-honest–which also happens to be one of the top traits that high achievers throughout history have had in common. 2. Reliability: Here’s where the T.R.U.S.T. factor starts getting built. Every time you get back to the customer with the information he’s (more…)
May 152015
 
Update to the Juggernaut launch of MH! With a very small edit in the 2nd video (Alpha Founder) they are being prepared for final release. Mike Darling will be updating the Alpha Profile pages to have the new video. He will also be upgrading the back office to default to the second Alpha Founder video and the Alpha upgrade page. In other words, unless you are either subscribed to our a fully paid Alpha subscriber or founder, every time you log in that page will default. Mike Darling will also be building a template capture page to be used on any domain for the new video and we will have it hosted on some of our domains for the big massive email campaign to our old Veretekk database. Mike and Mariusz are working on our new Admin email system so we can access the millions of name, email, IP, date, phone, etc. so our first launch will go to that database as soon as they finish it. Mike has told me he will try to have it ready by the end of this month. Vince (the video animation marketing firm we are using) and his copywriters will be crafting our 10 MH auto responders starting next week to complete this campaign. We are getting very close to heading up up and away! Thomas Prendergast Share this:FacebookLinkedInTwitterGoogleTumblrPinterestReddit (more…)